The documentary focusing on Melania Trump, First Lady of the United States, has reached cinemas, but early ticket sales have been noticeably sluggish. According to reports, demand in several U.S. cities has remained below expectations during the initial release phase, despite targeted marketing efforts by the production and distribution teams.
The film traces Melania Trump’s life from her childhood in Slovenia to her rise into the global spotlight alongside her husband, Donald Trump. While the subject is internationally well known, the documentary has so far struggled to generate broad interest among cinema audiences. Industry observers point to a general reluctance toward documentary formats in theaters, as well as a possible saturation of Trump-related content, as contributing factors.
Reactions among critics and early viewers have been mixed. Some see the film as an intriguing biographical portrait offering a rare personal perspective, while others criticize it for lacking narrative depth or cinematic tension. Initial audience feedback reflects this divided reception.
The production company has not yet issued a definitive assessment of the film’s commercial performance. Market watchers note that the documentary’s prospects will likely depend on word-of-mouth recommendations and potential additional promotion in the coming weeks, as the theatrical market for non-fiction films remains highly competitive.
SK